In a saturated and competitive market like food & entertainment retail, brands need to stand out not only through their gastronomic offering but also by the experience they provide. It is in this context that Fidelio is born—a hidden bar in Miraflores that offers a multisensory journey where design takes center stage.
In a saturated and competitive market like food & entertainment retail, brands need to stand out not only through their gastronomic offering but also by the experience they provide. It is in this context that Fidelio is born—a hidden bar in Miraflores that offers a multisensory journey where design takes center stage.
To design three themed levels with unique identities, creating a coherent and fluid spatial narrative that invites exploration, surprise, and user dwell time.
From a strategic design approach, we conceived Fidelio as a space that evolves on each level, stimulating different emotions and offering complementary experiences:
Level 1 – European Elegance: Inspired by the sophistication of old-world cafés, featuring refined ambiance, noble materials, and classic details.
Level 2 – Pop Art: A burst of color and creativity that pays tribute to visual culture and art, with graphic elements and expressive furniture creating a playful, contemporary atmosphere.
The project exceeded all client expectations, standing out for its innovative design and on-time delivery. As a result, Fidelio has become the first thematic bar of its kind in Lima, setting a new standard in the city's bar scene and attracting a diverse and enthusiastic clientele. This success not only boosted the venue’s popularity but also strengthened its reputation as a benchmark for design and excellence in hospitality. Fidelio surpassed client expectations by becoming a trendsetter in Lima’s nightlife, establishing itself as an exclusive and cutting-edge destination. Its bold design reinforced its unique identity, increased foot traffic, and built strong customer loyalty—redefining the experience standard within the food & entertainment sector.
Architecture
Phygital
Business